Instructional Technology

Instructional Technology

Lets focus on the basics of visual design and composition...

Elements of Visual Design

Objectives

At the end of this lesson, the audience will be able to: Name the elements in visual design Apply the rules of third

• Line
  • A line is a path that connects two points.
  • It can be straight, curved, diagonal, or zigzag. Lines imply motion and suggest direction or orientation.
• Shape
  • A shape is the closed form of lines.
  • Primary shapes: ovals, squares, triangles and hexagons
• Form
  • The three-dimensional quality of an object

-this is due in part to light, and dark areas.

-when light from a point (torch light or sun) hits an object, part of the object is in shadow.

-light and dark areas on an image provide contrast

-this suggest volume.

• Color
  • Colors play an important role in affecting our emotion.
  • Common terms found in colors:
    • Hue (it is the primary colors of red, green, and blue)
    • Saturation (the purity or intensity of the color)
    • Analogous colors (adjacent colors on the color wheel; green-yellow-orange)
    • Complementary colors (opposite colors on the color wheel; e.g. red-green)
  • Cool colors (blue, green, purple)
  • Warm colors (red, orange, yellow)
• Texture
  • The quality or "feel" of an object - smooth, rough, soft, etc.
  • Textures may be actual or implied
• Composition
  • Arranging elements within a frame
• Unity
  • Ordering elements in an image to look aesthetically unified
• Dominance and Subordinate
  • Achieved through size and color
    • large and bright images dominate
• Balance
  • Balance implies that the visual elements within the frame have a sense of weight.
• Positive and Negative Space
  • Negative space is the empty space around shapes and forms
  • This is important for creating balance and for the eyes to relax
• Rhythm
  • Regular repeating occurrence of elements in the scene like a series of columns and fence.
• Proportion
  • Applying the rule of thirds
  • Placing important objects at the four intersection of the nine grids
• Simplicity

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Differences between Educational Technology and Instructional Technology

Educational Technology (second level title)

Seen as combination of instructional theory and learning theory

Instructional Theory

Part 1 (third level title)

• ARCS Model (bulleted list)

1. numbered list (indented)
2. second list

• Elaboration Theory

Part 2

ARCS Model

Learning theory

Behaviorism

Cognitivism

Constructivism

Various ID Models

1. The simplest: ADDIE Model

• first indented bullet

1. Systems Model